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InsWeb Partners with ClearGauge to Improve Accessibility to Insurance Quote Comparisons via Search Engine Optimization ... (PRWeb)
InsWeb, a leading online insurance marketplace, has partnered with ClearGauge, an online marketing and Web analytics firm, to help consumers find InsWeb's expansive insurance product resources via Google™, Yahoo™, and other search engines. ClearGauge will focus on optimizing InsWeb's two primary websites - insweb.com, and agentinsider.com. (PRWeb Dec 3, 2008) Read the full story at ... InsWeb Partners with ClearGauge to Improve Accessibility to Insurance Quote Comparisons via Search Engine Optimization ... (PRWeb via Yahoo! News)
InsWeb, a leading online insurance marketplace, has partnered with ClearGauge, an online marketing and Web analytics firm, to help consumers find InsWeb's expansive insurance product resources via Google™, Yahoo™, and other search engines. ClearGauge will focus on optimizing InsWeb's two primary websites - insweb.com, and agentinsider.com. MSN UK Launches "Unsigned" to Promote Emerging Bands (ISEDB)
The British version of Microsoft's search engine recently launched "MSN Unsigned", a service to promote emerging bands and give musicians a wider audience for their tracks. Unsigned is similar in its format to what several other Internet companies have been offering so far, but should get a significant boost from the over 400 million Live Search users spread around the world. Yahoo! Denies Plans to Sell Its Search Business (ISEDB)
New York Times-affiliated website AllThingsDigital recently reported that, both to Microsoft and Yahoo! spokesmen, the latest speculation over a possible buyout of Yahoo!'s search business by the Redmond-based software giant are "total fiction" and very far from being feasible at this point. Will Marketing, Advertising Continue to Fall Together? (Mediaweek)
If you want to know what the current economy holds in store for the advertising industry, you might consider what happened after Galileo made his famous climb to the top of the Leaning Tower of Pisa in 1590. Dropping two cannonballs of unequal weight, the scientist proved that gravity exercises the same effect on everything. Hence, a modern corollary for marketers: When the economy takes a fall, ... High-flying days over for online travel sites (Chicago Tribune)
Web site traffic tumbles on steep decline in passengers Not only are Americans flying less as the economy tanks, they're spending less time scouting the Internet for travel deals, creating an unprecedented drop in traffic for online travel agencies like Chicago-based Orbitz Worldwide Inc. Google Chrome to Add Extensions (ISEDB)
CNET.com reported earlier today that Google's new open source browser, Chrome, is soon to support third-party extensions to increase the functionality of the platform, similar to what other open source products - notably Mozilla Firefox - already do. The $100,000 Job Search: How the High-End Unemployed Cope (Time Magazine)
The recession is putting legions of upper-income executives out of work Budget shoppers click and clip (Seattle Post-Intelligencer)
Looking to save money in a bleak economy, shoppers are increasingly using an old technique that has been updated for the digital age -- coupons. Specialty/Non-Apparel (InternetRetailer.com)
Mass merchants have customers with wide-ranging tastes looking for any number of products. Specialty retailers, however, are filling a niche. And in niche retailing, it's critical that merchants know their customers very well.
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