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Jewellery brands shine online with OMG (e-Consultancy) High Street jewellery brands Goldsmiths, MyDiamonds and F.Hinds, have appointed internet marketing company Online Media Group (OMG) to develop their online presence. Gary Bicker, Key Account Manager commented, "We are delighted to add Goldsmiths, MyDiamonds and F.Hinds to our growing roster of retail... Email marketing is king if you want to engage with your customers (e-Consultancy) 4th December 2008 Email marketing is king if you want to engage with your customers The latest report from E-consultancy shows that 7 in 10 companies use email marketing as the most powerful way to engage with their customers. The E-consultancy/cScape Online Customer Engagement Survey Report... Online ads stick to ASA rules, survey of digital marketing reveals (Guardian Unlimited) A report by the UK advertising regulator has found that companies are sticking to digital marketing rules. By Mark Sweney Pontiflex Launches ROI Calculator, Enables Marketers to Easily Compare Online Pricing Models (Centre Daily Times) Pontiflex, the industry's first open and transparent cost-per-lead (CPL) market, today announced the availability of the Marketing ROI Calculator. The calculator empowers online marketers and advertising agencies to proactively assess returns on their marketing dollars. This is useful especially in a tough economy, when an increasing number of marketers are focused on maximizing returns from ... Pontiflex Launches ROI Calculator, Enables Marketers to Easily Compare Online Pricing Models (Business Wire via Yahoo! Finance) BROOKLYN, N.Y.----Pontiflex, the industry's first open and transparent cost-per-lead market, today announced the availability of the Marketing ROI Calculator. The calculator empowers online marketers and advertising agencies to proactively assess returns on their marketing dollars. STAR Marketing Appoints Matthew Sinacori Vice President, Operations and Business Development (PR Newswire via Yahoo! Finance) STAR Marketing Services Group has appointed Matthew Sinacori Vice President, Operations and Business Development. Datran Media Executives Hit the Road to Discuss Multi-Channel Marketing (Marketwire via Yahoo! Finance) Datran Media, an industry-leading digital marketing technology company, has announced plans to participate in five key industry events during the month of December, including the iMedia Connection Agency Summit, MediaPost's Email Insider Summit, the National Center for Database Marketing Conference 2008, an exclusive Datran Media produced publishing Webinar featuring New York Magazine and ... HD Alliance Expands Marketing Campaign For The Holidays (FMQB) The HD Digital Radio Alliance has announced a dramatic expansion of its marketing campaign for the holiday season, with newspaper advertising and promotional giveaways. eCOST.com Kicks Off the Online Holiday Shopping Season with Strong Business-to-Consumer Web Traffic and Sales During ... (Business Wire via Yahoo! Finance) EL SEGUNDO, Calif.----eCOST.com, a wholly owned subsidiary of PFSweb, Inc. , and a leading multi-category online discount retailer of brand-name technology, consumer electronics, housewares and office products, announced today that it experienced strong demand in its business-to-consumer segment, as measured by shipped revenue and total unique web site visitors, during the Thanksgiving Holiday ... Cross-Channel Marketing Arrives: Aberdeen Group Defines the Next Generation of Multichannel Marketing (Business Wire via Yahoo! Finance) NEWTON, Mass.----As marketers strive to optimize online and offline campaigns across an increasing number of new channels, traditional multichannel marketing approaches aren't sufficient.
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