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5min Enters Web Content Distribution (Mediaweek) Is the next big thing on the Web a video content syndication strategy that slices audiences across sites according to niche interests and sells advertising targeting these niches? Hot Web, Inc. Partners With WEB312, Inc. to Become An Online Classified Media Portal and Social Networking Platform (GlobeNewswire via Yahoo! Finance) BOISE, Idaho, Dec. 3, 2008 -- Hot Web, Inc. announced today that the Company has entered into a relationship with WEB312, Inc. to transform Hot Web and its properties into an online media portal that will also serve as a social networking platform for the items it represents . John Smallwood: Houston Comets' demise not good sign for women's sports (Philadelphia Daily News) YESTERDAY MORNING, the Houston Comets were still on the WNBA Web site in a section encouraging fans to buy 2009 season tickets for all 14 teams. Brokers Can Build Websites on ListingLab.com (GlobeSt.com) Littleton, CO-based Reaction Web is a website and multimedia design firm, specializing in the commercial real estate industry. Mike Mockus and Paul Dynan founded the firm 11 years ago with the hope of increasing the use of technology in a traditionally slow-to-change industry. EzNicheCreator.com Provides Advanced Automation Solutions for Internet Marketers and Entrepreneurs around the Globe (PR.com) A new solution for Internet Markers automates the creation of unique web sites - Fast. EzNicheCreator.com released a refreshing take on an established internet business model that promises to help their customers automate some of the most time-consuming and difficult tasks required to market products and services online. [PR.com - December 04, 2008] MotoSport Increases Conversions With Omniture and Bazaarvoice (Marketwire via Yahoo! Finance) Omniture, Inc., a leading provider of online business optimization software, today announced that MotoSport.com has seen a significant increase in online conversions through its integrated use of Omniture SiteCatalyst Web analytics and Bazaarvoice Social Commerce technology. Company creates networking site for construction industry (The Sarasota Herald-Tribune) Some people just love heavy equipment -- bulldozers, back hoes, excavators and dump trucks. Retail "High Streets" Remain Strong, but Not Immune to Downturn (CoStar Group) Retail analysts have been keen to observe if the long-held assumption that exclusive, high-end niche retail enclaves tend to be less affected by economic contractions than "mainstream" retailers. In previous downturns, such so-called "High Street" retail... How to Ruin a Perfectly Good Online Ad Campaign, Part 1 (E-Commerce Times) A few weeks ago, Johnson & Johnson presented the blogosphere with an ad for its brand name pain reliever Motrin that was aimed at mothers who were experiencing back pain from carrying their babies around in slings. The backlash was swift. The ad struck many viewers as having a tone that mocked, or at best condescended to, the very demographic the company was hoping to win over. Expanding Social Horizons, Part 1 (LinuxInsider.com) There's been a growing concern among companies operating social networks such as Facebook, MySpace and LinkedIn -- as well as the hundreds of niche sites that have sprung up -- that too many of these online hubs could lead to paralysis among users. Inevitably, a user with too many sites to visit and update will abandon some, if not most.
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