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Dots Launches New Web Site (PR Newswire via Yahoo! Finance)
Dots, a national women's retailer based in Solon, Ohio, launched a new Web site, www.dots.com. The fashion-forward site is the first stage in the development of a fully integrated online marketing campaign. E-mail grows as marketing tool (The Tennessean)
E-marketing sounds so passe, but this year, retailers are checking their e-mail lists twice to try to juice up holiday sales. Independent Research Firm Cites AMS' IDEALYST Brainstorming Tool (PRWeb via Yahoo! News)
Forrester, a major independent research and consulting firm, has cited IDEALYST®, the brainstorming tool from Applied Marketing Science, in a November 19, 2008 report about gaming applications for business. The report, "Serious Games Uncover Serious Requirements," by TJ Keitt and Tom Grant, cite Applied Marketing Science as a "trailblazer" in the new product development gaming arena. Online retailers seeks a slice of sales today with Cyber Monday deals (The Sacramento Bee)
Cyber Monday is no Black Friday – at least not yet. More than 80 percent of leading online retailers will offer special promotions today in hopes of producing the sort of buying frenzy that filled stores Friday, according to a retail industry survey. But while the Web's official holiday-shopping launch is gaining importance as a marketing tool, it's still far from being the phenomenon that ... Web sites provide study aid tools (Penn State Collegian)
As the end of the fall semester approaches, there is a slew of Web sites to help students prepare for their upcoming exams. Transamerica Enhances Online TPA Solution Technology (Centre Daily Times)
Transamerica Retirement Services today announced a series of enhancements to "Transamerica Partner i Series," 1 an all-inclusive Web-based, virtually paperless, plan administration tool for Third Party Administrators (TPAs). In addition to previously launched technology, these new enhancements enable TPAs to conduct loan withdrawals and termination, hardship and in-service distribution ... Dental Marketing Firm Goes Green (PRWeb via Yahoo! News)
In an effort to do its part to reduce its carbon footprint, Sinai Marketing has implemented a number of "green" initiatives in its day-to-day operations. Increase Holiday Sales With Publisher Lead Reports From Syntryx Solutions (Marketwire via Yahoo! Finance)
Syntryx Solutions, a leading provider of global competitive marketing intelligence and digital marketing measurement solutions, today announced the immediate availability of its customized Publisher Lead Reports, the ideal tool for use by holiday advertisers. Performance marketing is crucial to online marketers who are looking to reach the right audience, with minimized risk and optimized ... Web Analytics: The Future, SEO, Tools, and Mistakes (WebProNews)
It's no secret that web analytics are important to the success of a website. It looks like that importance might even increase in the future as change unfolds in the search industry, throwing a fork in the spokes of how Internet marketers drive traffic to sites. Web Analytics and SEO read more Entrepreneurs' Web site community calendar nets three hosts (BizJournals)
Three high-profile economic development organizations have agreed to host the community calendar for entrepreneurs developed by Basecamp Business Inc. on their Web sites.
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